HELP YOUR BUSINESS TO STAND OUT FROM THE CROWD
YOU ARE THE BRAND!
Are you looking on building your personal brand on social media?
If you answered yes, before we start it is important for you to understand what is a brand?
A brand is a story!
Each and every one of us have a story to share, a story who got us to where we are today, who built us and made us the person we are. So firstly ask yourself what is your story?
What is the story behind your brand?
Before we start building our brand we need to learn more about the term ‘brand’.
A brand is what identifies you, and, most often that is the perception of what others think of you. It is not about what we tell people and who we are, the story we tell them, but rather the perception we create in the mind of others, in the mind of our audience on platforms such as social media but not only there… In all of our marketing activities.
To help you found out what is your story, the one we want to share with our audience on platforms such as social media, you firstly need to find out what is your WHY?
Find out why you do what you do? The reason behind your decision?
Afterwards, ask yourself what is the story you want to share with your audience? But not only that, also ask yourself who is the audience you want to focus on? Because we can’t be everything to everyone, we need to find the right audience.
Accordingly you can start sharing your story on the different social media platforms and on other marketing tools/ platforms.
Once you’ve followed these steps remind yourself that everything you do , regardless if it is on your personal or business journey, soon will contributes to the perception you are building and creating in your audience mind.
Building your brand on social media can be very easy, but we also need to remember that building your brand is an ongoing project and not a once off project. Therefore, you constantly need to work on building your personal brand on social media and on other marketing platforms.
So if you want to learn how you can work on building your personal brand on social media and do it by yourself, the solution is easy. Reach out to me to book your session or join Big Brander Online Learning Academy to get all the tools you need so you can start your brand building journey and create a strong online brand. So check out my social media marketing courses.
HOW TO GROW YOUR SOCIAL MEDIA MARKETING
Before you start working on building your brand on social media, you need to follow the first step which is to have a clear definition of your target audience. From there we move to the next step, which is discovering your brand story that going to help you define your key message. Once you have defined your key message it is time to package it with your brand identity.
Once you’ve completed the first part, it is time to move to the next part which is to share your story.
But how do you share it and where…?
Now is the part you want to choose the right marketing platforms and have a clear strategy and plan for you to follow. Doing so going to help you with:
- Brand Awareness
Find more business leads - Build relationships
- Generate leads
- Social media is one of the marketing platforms you can use to grow your business.
To help you benefit the most from the use of it make sure:
- You choose the right social media platforms – there are so many but not all of them are the right places for you to share your content.
- Have a clear message – focus on the problem and not on the solution.
- Choose the right content strategy.
- Focus on creating quality content that your audience find as valuable and helpful.
- Focus on creating content and engaging with your audience so you can build relationships with them. You need to remember that people buy from people, they buy from those who they trust and have a strong connection with.
YOU CAN‘T BUY ENGAGEMENT
YOU HAVE TO BUILD ENGAGEMENT
BIG BRANDER ONLINE LEARNING ACADEMY
If you want to learn how to become a BIG BRANDER, how you can be building your personal brand on social media, build a strong online brand by yourself and by using social media marketing and other marketing tools – this is for you!
Welcome to Big Brander online learning academy!
What are you getting?
- Access to all my courses / tutorials
- Every month new courses / tutorials are going to be added on to the portal
- 3 hours workshops once a month
- Once a week you can join me on Zoom for office hour, a place to ask me questions regarding the courses content
- Access to WhatsApp support group
Available courses:
- Content creation for social media
- Unlock the story beyond your brand
- How to build marketing and strategy plan
-
Which social media platforms to choose
Upcoming courses:
- Instagram course
- Instagram Reels course
How do you join?
Easy!
Sign up with a monthly subscription fee of $45 per month.
Once you in all you need to do is just to enroll the courses of your choice.
who am i
Israeli who relocated to South Africa 7 years ago, comes with 13 years of experience in Marketing and Public Relations in South Africa and abroad.
I have a B.A degree in Communications & Management and a M.B.A master’s degree in Business Management with a Major in marketing & advertising.
I am the founder of Big.Consulting and I specialise in brand building and I am a social media expert as well community management.
WHAT MY CLIENTS ARE SAYING
Big Brander Podcast
Welcome to Big Brander podcast with Dana Ohana, the place to become a big brander. On the different episodes I’m going to simplify social media marketing and tips on building your own personal brand, those tips going to help you in your journey as entrepreneur and as a business owner.
Join me to learn how to create brand awareness and grow your business, generate relevant leads by using different marketing tools such as social media marketing, newsletters, automation etc.
